Thứ Tư, 27 tháng 11, 2013
Interbrand
Founded in 1974, Interbrand is the world’s leading brand consultancy.
With nearly 40 offices in 27 countries, Interbrand’s combination of
rigorous strategy, analytics, and world-class design enables it to
assist clients in creating and managing brand value effectively, across
all touchpoints, in all market dynamics. Interbrand is widely recognized
for its annual Best Global Brands report, the definitive guide to the
world’s most valuable brands, as well as its Best Global Green Brands
report, which identifies the gap between customer perception and a
brand’s performance relative to sustainability. It is also known for
having created brandchannel.com, a Webby-award winning resource about
brand marketing and branding. For more information on Interbrand, visit http://www.interbrand.com/en/.
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